objectives
With a crude idea to revolutionize the public transportation and do to commuters what Waze did to drivers, Moovit approached us with a request to specify, design and develop a crowd-wisdom based app that lets users reach their destination in the shortest and fastest way possible.
The app should integrate accurate and up-to-date schedules, users’ data, stations and travelling sections from all carriers and all transportation types, to create a friendly, intuitive and super accurate app, that also works underground independently of Internet or GPS access.
tactics
The project was started with a full research of the public transportation arena, defining transportation clusters by geography, transportation type, routes and usage patterns while fostering new methodologies for real-time data synchronization vis-à-vis all carriers and users.
A complex architecture based on data received by both users and carriers was built to create a complete picture of the public transportation across half the globe (to date), and make it available to users through an inviting and advanced UI/UX.
delivery & results
Moovit is a revolutionary app that changed the public transportation arena worldwide
First Beta version was launched after 3 months, followed by $3.5M in funds raised by Moovit
A year after launching its operations, Moovit is the most popular and the most important public transportation app worldwide, winning every possible prize, including #1 app in 20 countries, ranked by Google
Today, with a total of $90M funds raised, Moovit is a 1 Billion Dollar app used by 70 Million active users around the world
